Our Heritage: A 50-Year Legacy

The Beginning: A Grandfather’s Promise More than 50 years ago, our story began in the historic heart of Gwalior with my grandfather, Rawel Chand Bhardwaj. He didn't just start a trading company; he built a reputation for honesty and a deep respect for the ancient art of rug weaving. Under Rawel Trading Company, he spent decades fostering relationships with the finest rural artisans, ensuring that every knot tied was a testament to quality.

The Evolution: Rawel Luxe Rugs Today, as the third generation takes the helm, we are evolving. I created Rawel Luxe Rugs to bring my grandfather’s uncompromising standards into the digital age. While the way we connect with you has changed, the soul of our work remains exactly as it was in 1970. We bridge the gap between traditional Gwalior craftsmanship and modern, high-end global interiors.

The Craft: New Zealand Wool & Artisan Hands A Rawel Luxe rug is a masterpiece of patience. We use only the finest New Zealand wool, known for its incredible softness and lifelong durability. Each rug is hand-knotted by skilled rural artisans in our community. For these craftsmen and women, weaving is more than a job—it is a heritage that supports their families and keeps a dying art alive.

The Bhardwaj Guarantee In a world of mass production, we choose the slow path. I personally inspect every single piece that leaves our Gwalior workshop. When a rug arrives at your doorstep, it carries my family name and my grandfather's legacy of excellence.